Oh my God! Media decides Bush ads are negative... What bullshit. Bush ads are effective and since the Media guy is getting hit the ads are "negative". Please explain to me why telling people how somebody actually voted on issues is negative. Explain how revealing what a person actually said about an issue is negative. How does revealing the sources of funding (Mrs. Maria Teresa Thierstein Simoes_Ferreira
Heinz Kerry and her formerly secret funding of left wing hit squads) negative? The media would like to cover up the details about Kerry, and failing in that at least spin the "facts" so Kerry would look good. Anything that disrupts the Media lies is negative. Saying Bush was responsible for 9/11, that the Bush Administration covered up facts about 9/11, and other unsubstantiated "facts" published by the Media is "positive". When a guy in public office continually changes votes or statements on key issues "because compromises must be made" one has to wonder about principles. What is more important than funding for our troops in combat? What is more important than not taxing Social Security? Why tax gasoline, a tax on every poor person, everyone who rides a bus, all of us who buy products transported by truck, why is the revelation of support for this tax a negative?

I call this type of advertising "Reveal Ads", "Exposure Ads", or "Strip Ads" as in stripping away the bullshit and getting down to what a candidate really thinks. In Kerry's case it is very tough to find out what he really thinks other than he was opposed to the Viet Nam war so much that he had allied himself with violent people who wanted to kill a few Senators. The way he has chosen to reply to this "revelation" is to stammer around. Were it me or you, or anyone else who had convictions we'd cop to it and say, "once it became clear how far out these people were I got out of there." His relationship raises the issue of why he didn't report a plot to murder elected officials to law enforcement, i.e. "The Pigs". He covered up a murder plot but our sycophantic Media doesn't want to raise this issue. That would be negative.